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Monday, 11 Jan @ 9:30 PM

DESCRIPTION

Chief Sales Officers (CSOs) looking for an advantage in 2021 and beyond need to rethink their commercial model to better align to evolving B2B buying behavior. Gartner believes the organizations that develop a multi-channel buying experience specifically designed to increase customer decision confidence will have a significant competitive advantage over the next decade. This complimentary webinar delves into why your sales organization must change, and more importantly, how.

AGENDA / DISCUSSION TOPICS

–  Discover the new opportunities for differentiation
–  How CSOs should shift from a leader of sellers to a leader of selling mindset
–  Rethink sales and marketing to support the unique challenges of today’s customer buying

PARTICIPANTS

Brent Adamson 
Distinguished VP

Nick Toman 
Distinguished VP

Webinar/Workshop organized by: Gartner

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